In fundraising, love is spelled T‑I‑M‑E. The sooner you say thank you, the louder donors hear your appreciation. Our CauseMatch analytics show that when gratitude hits an inbox (or phone)
Growing cause awareness requires creativity. From eCards to merch, discover four fresh ideas to help your nonprofit connect with new donors and volunteers. Thanks to our friends at eCardWidget
(plus templates and a “Matcher-Hunt” worksheet) Most nonprofits hunt for matching funds in the same predictable spots—top corporate sponsors or the usual “big three” major donors. Yet hidden inside nearly
Many non-profits treat their mid-level donors—those dependable supporters who give between one and ten thousand dollars per year—as if they are forever “stuck” in that tier. In reality, a carefully
Quick take-aways The data behind the multiplier Independent research confirms that matching gifts dramatically improve both participation and generosity — before the match is even applied: Every dollar you secure
(plus messaging cheat-sheet and a “Psych-to-Copy” worksheet) Matching campaigns succeed because they speak to three different human drives at once: leadership recognition (matchers), deal-seeking and social proof (crowd donors) and
Brief summary Matching campaigns live or die by the clarity of their words. A single ambiguous phrase can slash click-throughs, while crisp, impact-focused language can send response rates soaring. This
A peer-to-peer campaign is like a friendly group text: one person shares excitement, ten friends chime in, and suddenly everyone’s buying cupcakes for the bake sale. Add a matching gift
Guest blog alert! Our friends at Loop have written about how your nonprofit’s brand is a key tool for attracting new supporters and encouraging them to stay engaged. Start developing
