
Imagine walking into a restaurant where the server greets every single customer—whether they’re a rabbi, health-conscious vegan, a meat-loving carnivore, or someone with severe food allergies—by enthusiastically recommending the exact

Let’s be honest, asking people for money is about as comfortable as wearing a wool sweater in August. Yet somehow, your fundraising volunteers show up, put on their brave faces,

A heartfelt thank you letter can be the difference between a one-time donor and a lifelong supporter. Yet many nonprofits struggle with crafting the perfect message that balances gratitude, impact,

Someone just made their very first donation to your nonprofit. They clicked “submit,” felt that warm glow of generosity, and closed their laptop feeling pretty good about themselves. What happens

Tom Eisenman is a Sales and Crowdfunding Expert, helping executive directors and heads of Schools raise more money through strategic peer-to-peer crowdfunding campaigns. Connect with him on LinkedIn. Choosing the

Think about your favorite restaurant for a moment. What keeps you coming back isn’t just the amazing food you get when you order—it’s also the warm greeting when you walk

It’s Monday morning, you just discovered an unexpected funding gap that threatens your upcoming program launch, and you need to raise $10,000 by Wednesday night. Your first instinct might be

Let’s be honest—fundraising without a calendar is like trying to navigate a road trip without a map. Sure, you might eventually reach your destination, but you’ll probably take a few

So, you’re sitting in a board meeting, and someone enthusiastically declares, “We need to raise a million dollars this year!” The room fills with excited nods and ambitious energy. Fast-forward