
Because a great “thanks” is the first step toward the next “yes” One Gift Is Good. A Lifetime of Giving Is Better. Every nonprofit loves the ping of a new

Every click to your donation form represents genuine interest. Yet industry studies show up to eighty percent of would-be donors exit before finishing the transaction. That leak is not a

Ambassador energy makes or breaks a peer-to-peer campaign. When you can see exactly who is asking, sharing and inspiring gifts, you can coach every volunteer to victory. CauseMatch’s ambassador tracking

Fundraising professionals face constant pressure to “keep overhead low.” Yet the most successful organizations view costs as investments that fuel mission impact. This post unpacks that shift. The Overhead Myth

Fundraising is equal parts heartstring and purse string. A brilliant story moves donors, yet the right photo is the spark that makes them act right now. At CauseMatch we have

Why “Identity-Driven” Giving Matters Donors don’t just support a project—they signal who they are. When your appeal echoes a supporter’s values, heritage, or community pride, the gift feels like an extension

Want to keep donors after the campaign ends? Send a thank-you video.
In part four of his series on crowdfunding videos, Josh Gold explains how a heartfelt thank-you video

Is your campaign page video worth the effort?
Nonprofits often pour time and money into polished campaign videos, but habits have changed. In part three of this series, Josh

Want more eyes on your crowdfunding campaign? Build buzz with video.
In part two of this series, Josh Gold shares how short, simple videos can help you break through